Magazine adverts

Magazine adverts are a very popular method of promotion used by many artists, both large and upcoming. 

Whilst carrying out my research into the design of different album magazine adverts, I noticed that there were two main different layouts used. In the first style, I noted that the main focus of the advert is often a picture of the artist. This allows people to be drawn in as it may feature a large artist or an artist that they like. In these examples, the artist is positioned towards one side of the frame. This allows for all information and text to be written towards the other side of the frame.

It is also very popular for artists to become the main centre of focus by placing their picture directly in the centre of the shot. This creates a clean and sleek design, with the text often being placed above and below the central image of the artist. Including an image of the artistr on the advert is likely to draw people in as they may recognise the artists face and wish to continue looking at the advert because of it.





Another popular design is the main image of the magazine advert being the album art used. This encourages people to relate the advert with the album, making them more likely to be interested in looking further or seeing out the album to buy it.

It is a very important feature of magazine adverts to include certain details about the upcoming album and its release. All adverts that I have looked at have included the name of the album and the release date. Some adverts also include some additional information such as a website link for the artist and also some well known songs that are featured on the album. Including these extra details would further help to encourage people to go out and purchase the album.