Wednesday, 20 December 2017

Draft Storyboard






Editing


We began editing our video using the software premier pro. In order to use this software, we had to travel to the local college to use their facilities. We visited the college on two separate occasions to edit our video however, we were soon told we were no longer able to do this due to health and safety concerns. As none of the members in my group own this software, we were forced to find a different program to use to edit the final version of our video together.

We decided to edit the final cut of our video using iMovie. This was a far more accessible for us as there are many Apple Macs available for use in our school. This meant that we were able to edit the video in our free lessons, allowing us more time to make the final changes to our piece. Jasmine also had access to iMovie on her own laptop so this meant we were able to continue editing at home.

I believe that using iMovie was the best way for our piece to be edited as it was far more accessible and also far easier for us to use. I am very happy with the overall product that we have produced and I believe that using the software that we did really had an impact on the overall look of the piece. As the program was simple and easy to use, it allowed us to be creative and take advantage of all of the different effects and techniques that the program has to offer.

When editing, we decided that Jasmine and I would take on the role of editor as we were both familiar with the programme as we had both used it on different occasions previously. We made use of many of the different techniques and effects available on the programme such as the slow motion effect and also the use of black and white. We used these effects in order to make the overall product more interesting and to assist with the narrative of the piece.

Monday, 11 December 2017

Target audience

When filming a music video, it is important to know the audience that the video will be targeted towards. Doing this will allow the video to appeal to a selected group of age range, creating a basis for the narrative or theme that the video will follow. Having a broad target audience is more likely to allow to video to be shared, as a wider range of people would be encouraged to watch it and be interested in the message that it holds.

We have based the target audience for our music video off the narrative that it follows. The narrative of the piece follows a young girl struggling with her sexuality, which is a issue that many other young people face also. Having young people at the top of our target audience means that our video can almost serve as inspiration to them. The idea behind the video is to embrace different sexualities and to almost normalise the idea of same sex relationships which we believe to be of great importance in today’s society.

Due to the topic of the piece, we have also chosen to target those of older generations. Due to traditional views, the idea of homosexuality is often not accepted amongst those of these generations. We believe that the creation of this video would help to encourage some of these people to change their views and become more accepting towards this way of life. 

Monday, 4 December 2017

Group roles

We have all got designated roles within our group. Designating these different roles within our group will make the production of our video run far smoother as everyone will have different tasks that they will be personally in charge of.

Director- Jade Dibble




The director of a music video is involved will all aspects of the filming and production of a video. It is their role to oversee all filming to ensure that everything runs as smoothly as possible.








Producer- Hannah Martin




The role of a producer to be in charge of the visual display of the video. It is the producer's role to ensure that the overall look of the video flows and suits both the lyrics and sound of the song. Much of the organisation of the filming process relies upon the producer also. They will usually coordinate filming times by making schedules and ensuring the availability of all members of the cast.




Editor- Jasmine Greene



It will be Jasmine's main role to edit our footage together to create our final piece. Jasmine has taken on this role as she is the most confident with the editing program that we will be using. Although Jasmine will act as the main editor for our piece, we will all have input in the look of the final piece.





Costume and makeup- Caitlin Elward



Through our video, Caitlin's role will be to design both costumes and different makeup looks in accordance with the character's role in the video. It is her role to create costumes and looks that are both symbolic and suiting to the section of the video that it is being worn in.

Our chosen song- W.D.Y.W.F.M?

For our music video, we have chosen to create a video for the song W.D.Y.W.F.M? by The Neighbourhood. We chose this song as we believe that the lyrics have a very deep meaning and can be interpreted differently by many different people.





The acronym W.D.Y.W.F.M? stands for 'What do you want from me?', the main hook featured throughout the song. The desperation of this line is one of the main inspirations for the narrative of our music video. Our storyline will follow the protagonist who is facing issues with her sexuality, resulting in a devastating impact on the foundations of her current relationship with both her partner and the people closest to her. 



Saturday, 2 December 2017

Filming- Day 3

Today, we began filming the shots where the relationshiop between Josh's character and mine is shown. Due to availability, we had to film all of these shots over just one day, so we visited many different locations to do so.

Date: 2nd of December

Locations:
Josh's house- Pencoed
Woodland's field- Pencoed
The Common- Pencoed

Throughout these shots, we wanted to show the decline in both the relationship between the pair and also in my character's wellbeing. We did this by displaying the conventional features of a healthy relationship however, throughout these shots our characters are both dressed in dark, dull colours. This serves to symbolise the true lack of connection between the pair, despite their outwardly happy relationship.


In this shot, a relationship between mine and josh's character's is clearly established. We wished to portray a happy relationship to start. We used different lighting to do this. We did this by filming some of the happier shots outside. This ensured that the lighting in these shots was far brighter than the lighting used through the shots representing the hard times in the relationship.




This shot is used to represent the happier side of the couple's relationship. We wanted to portray the idea that the pair were once happy together. We have tried to show this by displaying a gradual decline in their relationship until they eventually decide to seperate. We have showed this dcline through the use of lighting and the mise-en-scene within the shots.






This last shot clearly shows this decline in the relationship. It is very clear through the shot that my character is unhappy, whilst Josh's character remains in the background unaware. This helps to set up this idea of my character's feelings being the main reason that the pair decide to seperate.


Friday, 1 December 2017

Lyric Breakdown- W.D.Y.W.F.M?

To create a first storyboard for our video, we decided to breakdown the lyrics of the song in order to help us decide the style and range of shots we would like to include throughout.




Our final video

Linked below is the final version of our music video: Overall, I am very pleased with the outcome of our music video. As a group, w...