A Digipak is a style of packaging used for CD's. They are typically made from card stock with a plastic insert to hold the disco in place. The most common style is the 4 panel digipak that is designed to open up in the same way you would open a book. Digipak's with higher numbers of panels are also available as they provide more room for artwork to be included in the product. Digipak's give the CD an expensive and professioal look in order to entice the consumer. Digipak's will include well designed album artwork and will be protected with specialist printing finishing options including matte, lamination and embossing.
Digipaks used to be a viewed as a limited edition of an album as they were sold in far lower quantaties and at far higher prices. Due to developments in use and ease of technology, digipak's are now more widely available than ever.
Features
- They usually have a gatefold like a book, allowing for more room for graphic art to be displayed
- They can have multiple panels, ranging from a simple 4 panel to an 8 panel set
Examples of Digipaks
There are many different advantages of selling albums in the form of digipaks
For the industry..
- Companies are able to charge more for selling digipaks than for the standard CD
- More creative freedom
- Being economically friendly encourages a good view of the company
For the consumer...
- Can be a collectors item
- Often include bonus features such as videos, pictures and bonus tracks
- Less likely for damage of the disk to occur
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